T A V O .'s profile

Circus Branding & Visual Identity




To combine concepts such as members' club, reunion, exclusivity, premium taste and elitism is not an easy task.
A symbol that represents a meeting place and synergies.
To address the creation of a symbol that can be enduring over time, that can allude to the aesthetics of the circus, but simplified enough not to be too obvious. That is our goal. To create a symbol that every member is proud to wear and show.



Logo dissection


Consistency in the shapes of the symbol and logo.





Visual Applications
















Brand new digital experience.



Modular System.

Home.



Interior






Credits
Direction: TA\VO STUDIO
Tavo Ponce (Director)
Beatriz Romero (Producer)
Juan Linera, David Pastor (Art Direction + animation)

Client: Circus Club


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Circus Branding & Visual Identity
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Circus Branding & Visual Identity

Published: